What to do if your business is operating at a loss
It’s not uncommon for businesses to operate at a loss, especially those still finding their feet.
But if your business is losing more money than it’s bringing in, you’ll need to make some changes to keep your business running.
What operating at a loss means
Operating at a loss is when you’re spending more money than is coming in to the business.
Businesses often operate at a loss temporarily when starting out or in periods of growth. This is okay if you’ve got enough in the bank to cover the costs of running your business until your income picks up.
But if your business is frequently operating at a loss because of slow sales, you’ll need to make some changes to how your business is running. Think about consulting an advisor to help you turn things around.
How to know if you’re operating at a loss
- You don’t have enough money to pay your bills.
- Your bank balance is negative, and you don’t know how to get it positive again.
- You’re not selling the amount you needed to in your forecast, eg if your business model is reliant on selling ten cups of coffee a day and you’re selling three.
What to do if you’re operating at a loss -Try these steps:
Reduce your expenses.
- Is there anything you can cut from your spending?
- Can you reduce the number of drawings you’re taking from the business?
- Try to negotiate better deals from your suppliers.
- Sell assets you’re no longer using.
Increase your sales.
- Can you charge more for your product or service?
- How can you sell more of your product or service?
- Can you get more customers?
- Get advice — an advisor may be able to help you turn it around. Advice from an accountant or business advisor can help you get your business back on track and avoid trouble ahead.
Claiming losses at tax time
If you claim a loss in your tax return, you can carry it forward to lower your income in the next tax year — and therefore reduce your tax bill.
Sole traders and partnerships
Report the loss in your Individual tax return(external link) (IR3). Inland Revenue will then let you know the amount that can be carried forward to the next tax year.
If the loss is greater than your income, the difference can be used to lower your taxable income in following years.
Companies
In most cases, companies operating at a loss don’t have to pay income tax.
A company may be able to transfer its loss to another company, or carry the loss forward to future years.
To carry the tax loss forward, you’ll need to:
- report it in your company’s Income tax return(external link) (IR4)
- meet the shareholder continuity test — a group of shareholders must have combined voting interest of 49% or more from the beginning of the year the loss was incurred to the end of the year it’s offset.
If you’re considering bringing losses forward for tax purposes, you should consult a tax adviser. Ask around the people you know for recommendations.
How to claim a loss(external link) — Inland Revenue
Common mistakes
Avoid these common pitfalls:
- Ignoring the warning signs that you may be in a loss position.
- Not having a plan in place to get back out of it.
- Purchasing things you can’t pay for — if you go to a supplier when you know you can’t pay the invoice, you’re operating in an insolvent position and can be made bankrupt.